How to combine Sitecore & Google Analytics to create a 360 customer view


Who is this webinar for?

  • You have Sitecore powering your website but you have yet to leverage the data Sitecore is collecting
     
  • You use Google Analytics as your marketing source of truth and you are exploring ways of enriching your data set 

What are the strengths of each platform and how can they work together

Which data points should be integrated between the two platforms

How to measure personalisation, personas and engagement score in GA 


Webinar
Date: Wednesday 26th August
Time: 2:00pm BST
Duration: 30 mins

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Presenter

Douglas Morris, Digital Strategy Director, Ratio 

 LIVE WEBINAR

How does the integration between Sitecore and Google Analytics work

During this webinar we will cover:

How integrating the platforms can make your marketing spend more efficient